CEO  •  Author  •  Investor/Advisor

Archived business web pages including my now defunct @webrite, inc. consulting company and lists of every client and project I have worked on. 

Click on the links at the left to see more.  (Note: needs updating)

The short background is:

- Dot.com senior executive with two decades of media, marketing, business development and sales in NY and SF. 

- First decade experience is New York Brand Advertising Agencies. Big agencies, including Y&R, WRG BDDP, Jordan, McGrath and Partners and big clients including American Express, AT&T, Procter & Gamble, Kraft, USPS, AOL, Prodigy, Infoseek, Columbia House, Frito Lay, Sears, Hanes, Dentsu, Sony, Burston Marsteller, Apple, Nabisco, Minolta, Panasonic, Viacom, and others

- Experienced in Media Planning & Buying/Media Research (both Brand and Direct Marketing) and as CEO, VP of Marketing and/or VP of Business Development

- Pioneered Interactive Marketing in 1993 via Senior VP for Wunderman (Direct Marketing subsidiary of Young & Rubicam)

- Consulted for Sony Online (launched the Station with awards), AOL, Sears (developed first eCommerce strategy), Amex, Classified Ventures/Cars.com (made #1 6 months post launch), Impulse Buy Network and more.

- Ran Business Development at Flycast Communications pre IPO through sale to CMGI

- Most recently, CEO of DeltaClick - Targeting the Pay for Performance space for Publishers

- Past leadership involvement in AAAA, ARF, ISA, IAB and taught graduate studies in Internet Marketing at NYU.

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Last modified: April 10, 2009