Mobile Marketing Association Rolls Out New Universal Mobile Ad Package for Public Comment - Mobile Marketing Watch PDF Print E-mail
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Wednesday, 14 December 2011 09:54

Mobile Marketing Association Rolls Out New Universal Mobile Ad Package for Public Comment
Mobile Marketing Watch
“The guidelines issued today vastly simplify the mobile ad landscape, creating six standard ad unit sizes, out of the tangle of the more than 60 unit sizes currently in use in the marketplace,” says MMA Global CEO Greg Stuart. “By s