Based on insights collected from research culled for 'What Sticks: Why Most Advertising Fails…', I try to provide a fact-based and thought-provoking prospective that's also a humorous, if sometimes unflattering, view of the Advertising & Marketing industry from a true insider's point of view.
Member of National Speakers Association and global speaker on advertising and digital media—Istanbul, Israel, Germany, Mexico City, Jakarta, Sao Paulo, Switzerland, Zurich, Shanghai, Sydney, Barcelona, Tokyo, Buenos Aires and others.
Board of Director roles
Livingly Media (San Mateo): Next generation publishing company
VCs: Menlo Ventures, Draper Richards
AllYes (Shanghai): Double Click of China VCs: Oak Venture, IDG Sold to Focus Media
Rapt (San Francisco): Digital ad optimization tech VCs: Accel Sold to Microsoft
I am actively looking for one other business for which I can serve on the Board of Directors.
Angel Investments & Start Up CEO Advisory roles
Transactions of $1.6 billion to date. ROI record to date of 1590% (unaudited) for first six years of angel investing (total income against investment capital of sold and closed businesses). Invested in total of 19 companies. Seven transactions to date and four failed businesses plus one tie.
Adify: Ad network technology Sold to Cox Communications
myYearbook: Social media for teens Sold to MeetMe
Buddy Media: Social media platorm for marketers Sold to Salesforce
Clickable: SMB management tools for search & social Sold to Syncapse
Modiv: In store mobile shopping technology Sold to Catalina
Vizu: Ad effectiveness technology. Sold to Nielsen
adInfuse: Mobile Advertising Network Sold to Velti
Total Beauty: Sold to Evolve Media
DataXu: Buy-side technology platform
PubMatic: Sell-side technology platform
Tremor Media: Video ad network
UnMetric: Social media benchmarking tool
Zumobi: Richer better mobile advertising