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What Sticks Book

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Co-Author of What Sticks by Greg Stuart and Rex Briggs 
    Published by Kaplan Publishing

    Foreword by Steven Levitt, Co-author of Freakonomics
    Early Praise for What Sticks. 
 Buy What Sticks at Amazon

Ad Age names Greg Stuart's What Sticks #1 "One of Ten Books You Should have Read in 2006"

Other Press on What Sticks:

Thought Gadget's called What Sticks the Book of the Decade

Ad Age names Greg Stuart PodCast No. 1 program in 2006:
        How 'Gut Instinct' Advertising Decisions Hurt Marketers

Interview by Tim McHale via The Madison Avenue Journal

Duct Tape Marketing podcast on What Sticks

iMedia Connection review of What Sticks by Dave Morgan of Tacoda

Radio interview on Susan Bratton's DishyMIx show

VideoBlog at Andy Plesser's Beet.tv

Webcast on What Sticks by CMP Media

Praise for What Sticks
    Ad Age cover story
    Slate Does Advertising Work?  "Ingenious new book finally answers..."
    The Economist
story that started the news on What Sticks
    And news on What Sticks in Sweden
, just because it is there
A
keynote given in Sao Paulo, Brazil - as prepared by my friends at veotag.com

 

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Last modified: April 10, 2009